Tonic News

We're absolutely thrilled to have been named as one the Top 50 most creative companies in England - what a fantastic start to the year!
Click to read more

We're delighted to announce that we're partnering with Screen Training Ireland, supported by Irish Film Board, on FIND YOUR AUDIENCE, a new distribution and marketing programme, for experienced Irish filmmakers
Click to read more

We're proud to be working in partnership with Crowdfunder as part of the 2016 CreateInnovate project, with our new programme The FilmCrowd. 2 selected films will receive specialised crowd funding, marketing and distribution mentoring for their project.
Click to read more

Tonic Tweets

on 23rd Jun 2017

Our very own @DeborahTonic is heading @edfilmfest for @distribrewired roundtable on 26 June! https://t.co/vCoM6FET2j #filmdistribution

on 23rd Jun 2017

RT @Screendaily: UK distributor Trafalgar Releasing reveals structure and growth plan https://t.co/KKV4ozqiSO https://t.co/uY4z73Y6Vy

on 23rd Jun 2017

RT @ThomasHogben: huge thanks to @WeAreTheTonic for all the advice yesterday.. see their top 5 tips here - https://t.co/VPeChdFuIh #feature…

on 4th Jun 2017

Lovely to be back in Edinburgh with @ScottishDocInst talking to all things #filmdistribution for Bridging The Gap!… https://t.co/kVhXvQhT3D

on 17th May 2017

#TeamTonic is 4!Another great 12 months working w/ the fab @ScottishDocInst @crowdfunderuk @screentraininghttps://t.co/zdki2Wppxu


Who We Are



(Left to right: Rebecca Burns, Clare Layton, Deborah Rowland)

Deborah Rowland, Director

Deborah has over 23 years in theatrical, home entertainment and VOD distribution; marketing; international sales; TV; and exhibition, as well as a solid background in business, organisational structuring and process review. She has held senior marketing and distribution positions at Koch Media, Artificial Eye, Curzon Cinemas, Icon, Contender/EOne, Twentieth Century Fox, Disney, Medusa Pictures and The Pearson Group.


Rebecca Burns, Head of Marketing

Rebecca has over 13 years experience across a variety of marketing disciplines - as marketing and publicity for media agency Carat, BBC, SyFy Channel, MVC, BSkyB, film festival Birds Eye View, Contender (EOne), Icon Film distribution and, before joining Tonic, as a producer at Create Advertising. Her experience covers film distribution, home entertainment, film pay-per-view, media agency marketing & publicity, film and music retail, TV, direct marketing, film festivals and, until recently, producing film trailers, TV and radio advertising.


Jo Taylor, Head of Grass Roots and Social Media

Jo has over 6 years experience across a variety of cinema and arts marketing disciplines working with organisations including Curzon Cinemas & Curzon Home Cinema, National Theatre Live, Tate and iFeatures (Creative England Film Funding initiative).
Her experience covers film exhibition and distribution, event cinema marketing, membership development, new cinema venue launches as well as branding and sponsorship partnerships (including projects with Financial Times, Deliverance, Samsung and The Guardian).
In 2009 she completed her Master of Arts Thesis on the myth of the Hollywood Hero in modern day society.

Clare Layton, Executive Assistant

Clare has 15 years experience as a Senior Executive Assistant working with CEOs, Director and Chairmen in the worlds of TV, Design, Property and Advertising. As well as working with many international companies, Clare has worked with a number of start-ups and has experience of HR, including recruiting, managing staff, and designing and co-ordinating training programmes. Clare's career has led her to Sydney to organise intimate and large scale events. Clare has held positions at The Digital Broadcasting Company, Centaur Communications, Enterprise IG, Y&R, Wunderman, Lowe & Partners, and DLKW Lowe.


Tonic News

We're absolutely thrilled to have been named as one the Top 50 most creative companies in England - what a fantastic start to the year!
Click to read more

We're delighted to announce that we're partnering with Screen Training Ireland, supported by Irish Film Board, on FIND YOUR AUDIENCE, a new distribution and marketing programme, for experienced Irish filmmakers
Click to read more

We're proud to be working in partnership with Crowdfunder as part of the 2016 CreateInnovate project, with our new programme The FilmCrowd. 2 selected films will receive specialised crowd funding, marketing and distribution mentoring for their project.
Click to read more

Tonic Tweets

on 23rd Jun 2017

Our very own @DeborahTonic is heading @edfilmfest for @distribrewired roundtable on 26 June! https://t.co/vCoM6FET2j #filmdistribution

on 23rd Jun 2017

RT @Screendaily: UK distributor Trafalgar Releasing reveals structure and growth plan https://t.co/KKV4ozqiSO https://t.co/uY4z73Y6Vy

on 23rd Jun 2017

RT @ThomasHogben: huge thanks to @WeAreTheTonic for all the advice yesterday.. see their top 5 tips here - https://t.co/VPeChdFuIh #feature…

on 4th Jun 2017

Lovely to be back in Edinburgh with @ScottishDocInst talking to all things #filmdistribution for Bridging The Gap!… https://t.co/kVhXvQhT3D

on 17th May 2017

#TeamTonic is 4!Another great 12 months working w/ the fab @ScottishDocInst @crowdfunderuk @screentraininghttps://t.co/zdki2Wppxu