Tonic News

We're absolutely thrilled to have been named as one the Top 50 most creative companies in England - what a fantastic start to the year!
Click to read more

We're delighted to announce that we're partnering with Screen Training Ireland, supported by Irish Film Board, on FIND YOUR AUDIENCE, a new distribution and marketing programme, for experienced Irish filmmakers
Click to read more

We're proud to be working in partnership with Crowdfunder as part of the 2016 CreateInnovate project, with our new programme The FilmCrowd. 2 selected films will receive specialised crowd funding, marketing and distribution mentoring for their project.
Click to read more

Tonic Tweets

on 23rd Jun 2017

Our very own @DeborahTonic is heading @edfilmfest for @distribrewired roundtable on 26 June! https://t.co/vCoM6FET2j #filmdistribution

on 23rd Jun 2017

RT @Screendaily: UK distributor Trafalgar Releasing reveals structure and growth plan https://t.co/KKV4ozqiSO https://t.co/uY4z73Y6Vy

on 23rd Jun 2017

RT @ThomasHogben: huge thanks to @WeAreTheTonic for all the advice yesterday.. see their top 5 tips here - https://t.co/VPeChdFuIh #feature…

on 4th Jun 2017

Lovely to be back in Edinburgh with @ScottishDocInst talking to all things #filmdistribution for Bridging The Gap!… https://t.co/kVhXvQhT3D

on 17th May 2017

#TeamTonic is 4!Another great 12 months working w/ the fab @ScottishDocInst @crowdfunderuk @screentraininghttps://t.co/zdki2Wppxu


What We're Up To




January 2016

We're absolutely thrilled to have been named as one the Top 50 most creative companies in England - what a fantastic start to the year!
Read More >

January 2016

We're delighted to announce that we're partnering with Screen Training Ireland, supported by Irish Film Board, on FIND YOUR AUDIENCE, a new distribution and marketing programme, for experienced Irish filmmakers
Read More >

January 2016

We're proud to be working in partnership with Crowdfunder as part of the 2016 CreateInnovate project, with our new programme The FilmCrowd. 2 selected films will receive specialised crowd funding, marketing and distribution mentoring for their project.
Read More >

September 2015

We're delighted to be working with Creative Scotland and the Scottish Documentary Institute on an innovative new distribution and marketing training and mentoring pilot for filmmakers.
Read More >

September 2015

Tonic is proud to be presenting a series of "Filmmakers' Surgeries" to Soho House members this year

August 2015

A big welcome to a filmmaker who's just joined our mentoring programme and who is supported by BFI Net.Work and FfCymru Wales' Horizon's fund.
Read More >

August 2015

We're delighted to welcome new filmmakers onto our mentoring programmes, they've been supported by Creative Skillset's Leadership & Management, and Diversity, Bursaries.
Read More >

July 2015

Tonic's Deborah is looking forward to being part of the pitch panel for Film London's Build Your Audience programme this year.
Read More >

July 2015

We're delighted to be taking part in the Mind The Gap programme as part of the East End Film Festival, talking about how to make you and your film marketable
Read More >

June 2015

Darkly funny indie gem EVERYONE'S GOING TO DIE is in cinemas today!
Read More >

June 2015

Tonic is proud to be part of the Distribution Rewired Marketplace event at the Edinburgh International Film Festival this year!
Read More >

June 2015

Our very own Jo Taylor will be talking on a panel at Open City Docs this month, about creating communities online and off.

June 2015

Shear Tonic will be discussing the pros and cons of Direct Distribution at the NFTS's Distribution Day today.

June 2015

Tonic's Deborah will be part of the Indiegogo panel at the Sheffield Doc Fest on 7th June, entitled "It's a Brave New World for Filmmakers and Time For Payback!"

June 2015

Tonic will be part of the Independent Producers' Scotland film finance forum "The Way Ahead" form 5th June

May 2015

Tonic will be in Cannes this year - hope to see you there!

April 2015

Our CEO Deborah, is interviewed by Screen International on the ins and outs of direct distribution
Read More >

March 2015

Get Seen! our new online programme is out now! Released with media partner Screen International, the programme will give filmmakers everything they need to know and do to get their film in front of audiences
Read More >

March 2015

The launch of our new online Get Seen! is announced in ScreenDaily today!
Read More >

March 2015

We're excited to announce the launch of an exciting, new online programme, with media partner Screen International. GET SEEN! How To Get Your Film Seen When You Don't Have A Blockbuster Budget launches on Monday 30th March.
Read More >

March 2015

We're delighted to be working the release of Amir Amirani's We Are Many, due for release in May 2015
Read More >

February 2015

Tonic will be mentors on the Film Distributors' Association's new Intermediate Distribution Course this year

December 2014

Tonic's Deborah is delighted to be speaking to the Women of Film & Television on all things distribution on 18th February.
Read More >

October 2014

ShearTonic is delighted to be managing the direct distribution release of 'Everyone's Going To Die', due for release early 2015

October 2014

We are proud to be providing direct distribution and marketing strategy and support to British film, 'Kajaki. The True Story', in cinemas 28th November
Read More >

October 2014

We're really looking forward to hosting a distribution seminar and 121 mentoring sessions as part of the IRIS Awards Producer Forum on Friday 10th October in Cardiff
Read More >

October 2014

Tonic will be chairing a very experienced panel on Marketing Tools - 1st October at the Raindance Film Festival
Read More >

September 2014

We are very proud to be a Creative Skillset approved mentoring provider! You can apply for Funded Film Training and receive unto 50% off the cost of a programme with us. Contact us now and we'll help you apply too.
Read More >

September 2014

Tonic's Deborah is delighted to be giving a lecture on how to make your film stand out, hosted by Creative Europe MEDIA, at the Hamburg Film Festival
Read More >

August 2014

Tonic's Deborah has been interviewed by digital marketing experts Alpha Panda on the ins and outs of Direct Distribution
Read More >

August 2014

We've just launched some great new mentoring programmes. Full of practical advice, contacts and know-how, we'll tell you everything you need to know (and more) to get your film out there to the right audiences on the right platforms.
Read More >

August 2014

We have some great new endorsements on the site now, thank you to the friends of Tonic, it's been lovely working with you!
Read More >

June 2014

Tonic's Deborah is on the Jury For The Screen Awards 2014, In very esteemed company
Read More >

June 2014

Tonic Announces Work on the UK Roll Out of Clip Sharing App, WittiZ
Read More >

May 2014

Deborah from Tonic will be a Tutor on the Media Business School's brilliant Marketing & International Distribution programme in Ronda, Spain. Course runs 23rd-28th June, applications close 30th May.
Read More >

May 2014

Check out Shear Tonic in Cannes!
Read More >

May 2014

We've Just Launched Our New Website! With special thanks to Brandmovers UK!

19th May 2014

Deborah from Tonic is on a panel discussing ways to make your film stand out in distribution. It's on Monday 19th May, 3.30pm at the Cannes UK Pavilion in the International Village - see you there.
Read More >

May 2014

Tonic is in Cannes! We're meeting prospective clients, taking part in a BFI panel and most importantly seeing films! We're here until 25th, tout a l'heure!

May 2014

We're in Screen! Joint Venture Between Tonic and Shear Entertainment Announced
Read More >

May 2014

Tonic is 1 Year Old! We've come along way in just 12 months, thank you to our wonderful clients and supporters. We're going from strength to strength and loving it!

April 2014

We've just started work with Organic Marketing and Altive Media on the live cinema broadcast of the English National Opera's Benvenuto Cellini - In Cinemas on 17th June

April 2014

Tonic's Deborah has just chaired a panel discussion about "Making The Most of Your Assets" as part of the Birds Eye View festival

April 2014

Tonic's Deborah has been selected as a mentor on the Film Agency For Wales programme Film Junction

March 2014

Tonic organise the 10th Anniversary Party for film industry design company, What Is Bobo

February 2014

Tonic are in Berlin to tutor and mentor for the London Film School's Making Waves programme

February 2014

Guten Tag! - Tonic are attending Berlinale!

January 2014

Tonic have started work with Independent Film Company, providing theatrical marketing support for their release of The Sea

January 2014

Tonic is assigned by Koch Media to assess film distributions processes their Nordic office

December 2013

Tonic start work with Network Distributing providing distribution and marketing expertise for their theatrical releases of Tom At The Farm and Heli

December 2013

Tonic start work with Creative England on the direct distribution of 8 Minutes Idle
Read More >

December 2013

Praslin Pictures signs us up to deliver the Direct Distribution of their documentary Tony Benn: Will & Testament

November 2013

Tonic deliver the Moving Image Wales seminar on Distribution and Marketing in Cardiff

October 2013

We start work with BBC film maker, Deborah Perkin, to direct distribute her documentary, Bastards

August 2013

Tonic are employed by Koch Media to support them in the organisational structure planning and recruitment of their UK film team

June 2013

Deborah from Tonic is a mentor and delivering the distribution seminar at the Media Business School's Marketing and International Distribution programme in Ronda, Spain

Tonic News

We're absolutely thrilled to have been named as one the Top 50 most creative companies in England - what a fantastic start to the year!
Click to read more

We're delighted to announce that we're partnering with Screen Training Ireland, supported by Irish Film Board, on FIND YOUR AUDIENCE, a new distribution and marketing programme, for experienced Irish filmmakers
Click to read more

We're proud to be working in partnership with Crowdfunder as part of the 2016 CreateInnovate project, with our new programme The FilmCrowd. 2 selected films will receive specialised crowd funding, marketing and distribution mentoring for their project.
Click to read more

Tonic Tweets

on 23rd Jun 2017

Our very own @DeborahTonic is heading @edfilmfest for @distribrewired roundtable on 26 June! https://t.co/vCoM6FET2j #filmdistribution

on 23rd Jun 2017

RT @Screendaily: UK distributor Trafalgar Releasing reveals structure and growth plan https://t.co/KKV4ozqiSO https://t.co/uY4z73Y6Vy

on 23rd Jun 2017

RT @ThomasHogben: huge thanks to @WeAreTheTonic for all the advice yesterday.. see their top 5 tips here - https://t.co/VPeChdFuIh #feature…

on 4th Jun 2017

Lovely to be back in Edinburgh with @ScottishDocInst talking to all things #filmdistribution for Bridging The Gap!… https://t.co/kVhXvQhT3D

on 17th May 2017

#TeamTonic is 4!Another great 12 months working w/ the fab @ScottishDocInst @crowdfunderuk @screentraininghttps://t.co/zdki2Wppxu