Tonic News

We're absolutely thrilled to have been named as one the Top 50 most creative companies in England - what a fantastic start to the year!
Click to read more

We're delighted to announce that we're partnering with Screen Training Ireland, supported by Irish Film Board, on FIND YOUR AUDIENCE, a new distribution and marketing programme, for experienced Irish filmmakers
Click to read more

We're proud to be working in partnership with Crowdfunder as part of the 2016 CreateInnovate project, with our new programme The FilmCrowd. 2 selected films will receive specialised crowd funding, marketing and distribution mentoring for their project.
Click to read more

Tonic Tweets

on 23rd Jun 2017

Our very own @DeborahTonic is heading @edfilmfest for @distribrewired roundtable on 26 June! https://t.co/vCoM6FET2j #filmdistribution

on 23rd Jun 2017

RT @Screendaily: UK distributor Trafalgar Releasing reveals structure and growth plan https://t.co/KKV4ozqiSO https://t.co/uY4z73Y6Vy

on 23rd Jun 2017

RT @ThomasHogben: huge thanks to @WeAreTheTonic for all the advice yesterday.. see their top 5 tips here - https://t.co/VPeChdFuIh #feature…

on 4th Jun 2017

Lovely to be back in Edinburgh with @ScottishDocInst talking to all things #filmdistribution for Bridging The Gap!… https://t.co/kVhXvQhT3D

on 17th May 2017

#TeamTonic is 4!Another great 12 months working w/ the fab @ScottishDocInst @crowdfunderuk @screentraininghttps://t.co/zdki2Wppxu


What We Do



We Are The Tonic helps filmmakers and film companies get their films out there in the best possible way - to the right audiences, on the right platforms, supported by strong distribution and marketing strategies.

The Tonic team is currently involved in a range of projects including:

  • Working with film makers to manage the direct-distribution strategies for a number of independent films in the UK
  • Running tailored distribution and marketing mentoring programmes for film makers in the UK and Europe
  • Theatrical strategy and organisational structure planning and recruitment for a UK and an international distributor
  • Providing marketing expertise to 3 UK distributors
  • Marketing a national event cinema/alternative content release
  • In-company film marketing training
  • Launch and marketing strategies for several new businesses
  • Working with government-funded bodies to maximise marketing in the early stages of a film's lifecycle
  • Mentoring, tutoring, and lecturing in Marketing and Distribution for the Media Business School in Spain, the London Film School, the Film For Cymru Wales, iFeatures, Irish Film Board, Creative MEDIA Europe, and Moving Image Wales.

Current and recent clients include: The British Film Institute, CineSens Entertainment, Creative England, Creative MEDIA Europe, English National Opera, Film Agency Wales, iFeatures, Independent Film Company, Irish Film Board, Koch Media, London Film School, Media Business School, Network Distributing, Organic Marketing, Praslin Pictures, Pukka Pictures, What Is Bobo.


Tonic News

We're absolutely thrilled to have been named as one the Top 50 most creative companies in England - what a fantastic start to the year!
Click to read more

We're delighted to announce that we're partnering with Screen Training Ireland, supported by Irish Film Board, on FIND YOUR AUDIENCE, a new distribution and marketing programme, for experienced Irish filmmakers
Click to read more

We're proud to be working in partnership with Crowdfunder as part of the 2016 CreateInnovate project, with our new programme The FilmCrowd. 2 selected films will receive specialised crowd funding, marketing and distribution mentoring for their project.
Click to read more

Tonic Tweets

on 23rd Jun 2017

Our very own @DeborahTonic is heading @edfilmfest for @distribrewired roundtable on 26 June! https://t.co/vCoM6FET2j #filmdistribution

on 23rd Jun 2017

RT @Screendaily: UK distributor Trafalgar Releasing reveals structure and growth plan https://t.co/KKV4ozqiSO https://t.co/uY4z73Y6Vy

on 23rd Jun 2017

RT @ThomasHogben: huge thanks to @WeAreTheTonic for all the advice yesterday.. see their top 5 tips here - https://t.co/VPeChdFuIh #feature…

on 4th Jun 2017

Lovely to be back in Edinburgh with @ScottishDocInst talking to all things #filmdistribution for Bridging The Gap!… https://t.co/kVhXvQhT3D

on 17th May 2017

#TeamTonic is 4!Another great 12 months working w/ the fab @ScottishDocInst @crowdfunderuk @screentraininghttps://t.co/zdki2Wppxu